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Protecting The Mark

Protecting The Mark

Clear Space

Clear Space

The minimum clear space is determined proportionally by the dimensions of the star element within the seal. Whatever size the seal is reproduced at, the buffer scales with it. 

 

Maintain this buffer around the entire perimeter of the seal. Do not allow typography, graphic elements, or the edge of the canvas to encroach on this area. 

 

In practice: if something is close enough that you are wondering whether it is too close, it is too close. 

Background Control

Legibility dictates application. The lockup must maintain stark contrast against any background to preserve its structural integrity. Avoid complex textures or patterns that compromise the mark’s visual impact. Four rules cover almost every case:

Apply the stark white lockup against solid-color backgrounds to maximise contrast.

Apply the stark white lockup against solid-color backgrounds to maximise contrast.

Use the white lockup over dark, uncluttered photographic canvases.

Use the white lockup over dark, uncluttered photographic canvases.

Deploy the primary green lockup over clean, light-toned photography.

Deploy the primary green lockup over clean, light-toned photography.

Reserve the flat black configuration exclusively for absolute white backgrounds, high-contrast monochrome layouts, or stamped documents.

Reserve the flat black configuration exclusively for absolute white backgrounds, high-contrast monochrome layouts, or stamped documents.

Marketing and Communications Office

Every application of the DLSU-D identity is reviewed here. Send us what you are planning and we will tell you what it needs. 

Contact Information

Marketing and Communications Office

Every application of the DLSU-D identity is reviewed here. Send us what you are planning and we will tell you what it needs. 

ic-location

ERMAC Bldng.,

De La Salle University – Dasmariñas, 
Brgy. Fatima 1, Dasmariñas City, Cavite, 

Philippines, 4115

ic-mail
mco@dlsud.edu.ph
ic-phone

Cavite Line: +63 (46) 481.1900

Manila Line: +63 (2) 8779.5180

Local: 3031

Contact Information